Design system developing and adapting to media
In most companies, prior to rebranding, there is no visual integrity — there are many different fonts, each illustration is made in its own style, layouts are made up from scratch for each individual task. Will you come with this? not only the image of the company suffers — extra time and money are wasted.
A design system is an ordered and consistent library of brand visual materials for use in various communication channels.
For example, any of the sub-brands will be able to use a common bank of illustrations. If someone orders new ones, they are added to the general bank.
Projects
![](https://linii.ru/media/__filtered__/b419b9fe0-f24f-43ed-afd5-24f770f80558__blur__.png)
Выручаем
Айдентика для благотворительного фонда X5 Group
Moretto
Naming and identity for Mediterranean restaurant
re:Store
Identity development for the largest reseller of Apple technology in Russia
![](https://linii.ru/media/__filtered__/ba1bbace9-cb66-4cce-a88d-1af174273917__blur__.jpg)
Street Beat
Brand develoment for the outfit, footwear and accessories store chain
![](https://linii.ru/media/__filtered__/b399f8fcb-9c4d-4327-943d-7a5f48033bc5__blur__.jpg)
Moscow Urban Forum
Logo and corporate identity for events under the auspices of the MUF
![](https://linii.ru/media/__filtered__/b5b07eb7c-7b37-46a8-b66c-6093be0925f4__blur__.png)
Askent
Rebranding of a leather goods company
Other projects