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Design system developing and adapting to media

In most companies, prior to rebranding, there is no visual integrity — there are many different fonts, each illustration is made in its own style, layouts are made up from scratch for each individual task. Will you come with this? not only the image of the company suffers — extra time and money are wasted.

Therefore, one of the key tasks of rebranding any multi-brand company is to form a single graphic platform and a bank of visual materials, the so-called design system.

A design system is an ordered and consistent library of brand visual materials for use in various communication channels.

For example, any of the sub-brands will be able to use a common bank of illustrations. If someone orders new ones, they are added to the general bank.

Projects

Partkom: trust and honesty in the world of auto parts

Partkom

Partkom: trust and honesty in the world of auto parts

Разработка нового названия и айдентики для фитнес-центра в Красногорске Gym Space

Gym Space

Разработка нового названия и айдентики для фитнес-центра в Красногорске

Lovemark

Identity for a family coffee house chain

Identity re:Store

re:Store

Identity development for the largest reseller of Apple technology in Russia

Development of packaging for a chain of healthy food cafes Prime star 2017

Prime star 2017

Development of packaging for a chain of healthy food cafes

Rebranding the home and sleepwear brand Almando Melado

Almando Melado

Rebranding the home and sleepwear brand

Other projects

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