Design system developing and adapting to media
In most companies, prior to rebranding, there is no visual integrity — there are many different fonts, each illustration is made in its own style, layouts are made up from scratch for each individual task. Will you come with this? not only the image of the company suffers — extra time and money are wasted.
A design system is an ordered and consistent library of brand visual materials for use in various communication channels.
For example, any of the sub-brands will be able to use a common bank of illustrations. If someone orders new ones, they are added to the general bank.
Projects
OKOLO
Inspiring redesign: the path from an online service to a local store
MIUZ
Rebranding of an iconic Russian jewelry brand with a hundred-year history
He has 34
Branding of a premium store for men's shirts
Dr.Head
Rebranding the largest personal audio store in Europe
Almando Melado
Rebranding the home and sleepwear brand
Klin
Development of the Album of the new look of the city
Other projects