Retailbook
A retail book is a very important document that companies need if they plan to scale. This is a set of all the rules by which a store is built. They relate to external and internal design, finishing, typology of equipment and its arrangement, window dressing, sign scaling, facade design. This document also describes how planning solutions should be adapted for different types of areas and for different room configurations. In general, this document should describe in detail all the input required to open a store.
This is important for the client, because then there is no need to spend money on adapting the concept for each new point. This is a manual that can help you quickly and correctly design any new space.
Projects
BOMBA
Rebranding of a major retailer in Moldova
Makro
Rebranding of a large Uzbek food retailer
Mnogo Lososya
Retail branding for sushi bars
V1 / First choice
New hard discounter by Magnit company
Bookvoed Flagship store
Retail design of the chain's flagship bookstore on Nevsky Prospekt
СofeFest
Fast casual coffee shop branding
Other projects