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Branding for cafes, coffee shops and restaurants

Our specialization in retail allows us to successfully work in the HoReCa segment — with cafes, coffee houses, hotels, restaurants and fast food establishments. We are well aware of the specifics of this business, and what carriers work here. 

We know how to make a coffee cup that increases sales, how to open a trendy coffee shop where all the tables are always occupied, how to present dishes in such a way that it is impossible to resist buying. In our market, we are confidently leading in terms of the number of developed HoReCa brands.

Very few people come to us for the architectural part, because there are many different designers who specialize in this. They come to us for meaning. We believe that any target audience buys the idea and the meaning that is embedded in it, and especially in this business.

Most often, we first create an identity for a brand, and then we work together with a team of architects to help them fit it into the space they create.

Projects

Lovemark

Identity for a family coffee house chain

Rebranding of food delivery service Sgoryacha

Sgoryacha

Rebranding of food delivery service

Inspiring redesign: the path from an online service to a local store OKOLO

OKOLO

Inspiring redesign: the path from an online service to a local store

Branding for an authentic bakery cafe in Yoshkar-Ola

Flour and Apron

Branding for an authentic bakery cafe in Yoshkar-Ola

Rebranding of a restaurants chain with Japanese philosophy Wabi Sabi

Wabi Sabi

Rebranding of a restaurants chain with Japanese philosophy

Development of packaging for a chain of healthy food cafes Prime star 2017

Prime star 2017

Development of packaging for a chain of healthy food cafes

Other projects

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LINII — a branding agency