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Branding for cafes, coffee shops and restaurants

Our specialization in retail allows us to successfully work in the HoReCa segment — with cafes, coffee houses, hotels, restaurants and fast food establishments. We are well aware of the specifics of this business, and what carriers work here. 

We know how to make a coffee cup that increases sales, how to open a trendy coffee shop where all the tables are always occupied, how to present dishes in such a way that it is impossible to resist buying. In our market, we are confidently leading in terms of the number of developed HoReCa brands.

Very few people come to us for the architectural part, because there are many different designers who specialize in this. They come to us for meaning. We believe that any target audience buys the idea and the meaning that is embedded in it, and especially in this business.

Most often, we first create an identity for a brand, and then we work together with a team of architects to help them fit it into the space they create.

Projects

Project PIR Expo

PIR Expo

Rebranding after 28 years: new identity for a major exhibition in the HoReCa sector

Tasty Coffee

Positioning and redesign for the largest coffee roaster in the specialty segment

Naming and identity for Mediterranean restaurant Moretto

Moretto

Naming and identity for Mediterranean restaurant

Retail branding for sushi bars Mnogo Lososya

Mnogo Lososya

Retail branding for sushi bars

Inspiring redesign: the path from an online service to a local store OKOLO

OKOLO

Inspiring redesign: the path from an online service to a local store

Rebranding and retail design of one of the largest coffee chains in Russia Coffee House

Coffee House

Rebranding and retail design of one of the largest coffee chains in Russia

Other projects

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LINII — a branding agency